Two media visits today. The first was Battenhall. The agency has had all kinds of success. They don’t even seek out business, it comes to them.
Drew explained how he started his 50+ employee business with just him and it has grown to its current size. The staff rotated and presented on different topics including data journalism, design, social media, PR and the importance of influencers.
The second agency, BCW, was impressive. It was a completely different dynamic than our first visit. The presenters were very good and they had some impressive videos to show. They also had the students participate in an activity to build a creative brief for a bitter campaign. The twist was that just before they got to the execution they had to trade and come up with an idea based on another group’s brief!
In the end, I wrapped up spending a little too much money at the store Primark. Not sure the clothes will last, but it was fun anyway.